AI Picks / United Kingdom / Pets
Best dog food in the UK, according to AI
Forthglade was the brand AI assistants named most for dog food in the UK, appearing in 27 of 55 answers. The findings are based on 55 answers from ChatGPT, Gemini, Perplexity and Google AI Overviews.
- 15 real searches
- 4 AI assistants
- 55 answers read
- No affiliate links
- Best overallForthgladeNamed in 49.1% of answers
- Best premium optionLily's KitchenNamed in 36.4% of answers
- Best for puppies, large breeds and breed-specific optionsRoyal CaninNamed in 32.7% of answers
- Best budget-friendly optionHarringtonsNamed in 32.7% of answers
- Best for uncomplicated feeding and value-conscious ownersBurnsNamed in 29.1% of answers
- Best for everyday dry food and tailored nutritionPurina Pro PlanNamed in 27.3% of answers
The dog food brands AI recommends most
Share of the 55 answers that named each brand. The squares show which assistants named it.
- 1ForthgladeModels named: Cold-Pressed, Complete Wet Dog Food, Lightly BakedCGPAYour brand? Add your link
- 2Lily's KitchenModels named: Puppy, Wet Dog Food, Perfectly Puppy Chicken, Salmon & PeasCGPAYour brand? Add your link
- 3Royal CaninModels named: Puppy, Medium Puppy, Maxi Puppy FoodCGPAYour brand? Add your link
- 4HarringtonsModels named: Salmon & Potato, Complete Wet Dog Food, CompleteCGPAYour brand? Add your link
- 5BurnsModels named: Sensitive, Original Chicken & Brown Rice, Adult OriginalCGPAYour brand? Add your link
- 6Purina Pro PlanModels named: Puppy, Puppy Healthy Start, Everyday Nutrition Medium Breed Dry Dog FoodCGPAYour brand? Add your link
- 7Butternut BoxCGPAYour brand? Add your link
- 8James WellbelovedModels named: Puppy, Adult Turkey & Rice, Lamb & RiceCGPAYour brand? Add your link
- 9Hill's Science DietModels named: Puppy, Science Plan Sensitive Stomach & Skin, Prescription Diet MetabolicCGPAYour brand? Add your link
- 10Pooch & MuttModels named: Health & Digestion, Chicken & Beef Wet Dog Food Multipack, Calm & RelaxedCGPAYour brand? Add your link
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What the answers said about each brand. Prices are as quoted in the answers, not checked by us.
| Brand | Share of answers | Named by | Named best for | Models named | Prices quoted |
|---|---|---|---|---|---|
| Forthglade | 49.1% | 4 of 4 | best overall, dogs who prefer wet food or a softer texture, wet food and budget-friendly dry food | Cold-Pressed, Complete Wet Dog Food, Lightly Baked | roughly £1.02 a day; £21.49 |
| Lily's Kitchen | 36.4% | 4 of 4 | best premium option, wholesome ingredients, picky dogs, premium wet and dry options | Puppy, Wet Dog Food, Perfectly Puppy Chicken, Salmon & Peas | Around £8.50 – £10.50 per 1kg; £37.09 |
| Royal Canin | 32.7% | 4 of 4 | puppies, large breeds and breed-specific options, vet-recommended, specific life stages and medical needs, breed-, size- and medical-specific diets | Puppy, Medium Puppy, Maxi Puppy Food | premium; £19.99 |
| Harringtons | 32.7% | 4 of 4 | best budget-friendly option, best value, budget-friendly natural choice | Salmon & Potato, Complete Wet Dog Food, Complete | Around £4.70 – £6.50 per 1.7kg; around £1.50–£2 per tray |
| Burns | 29.1% | 4 of 4 | uncomplicated feeding and value-conscious owners, allergies or sensitive digestion, veterinary diet | Sensitive, Original Chicken & Brown Rice, Adult Original | £13.22; £12.69 |
| Purina Pro Plan | 27.3% | 4 of 4 | everyday dry food and tailored nutrition, vet-recommended, specific life stages and medical needs, immune system and digestive stability | Puppy, Puppy Healthy Start, Everyday Nutrition Medium Breed Dry Dog Food | mid-to-premium; £17.99 |
| Butternut Box | 20% | 4 of 4 | fresh food, fussy eaters and sensitive stomachs, high-quality fresh wet food, fresh food subscription | – | – |
| James Wellbeloved | 20% | 4 of 4 | hypoallergenic, allergies or sensitive digestion, sensitive digestion or suspected food sensitivities | Puppy, Adult Turkey & Rice, Lamb & Rice | mid-range |
| Hill's Science Diet | 20% | 4 of 4 | vet-recommended, specific life stages and medical needs, best science-led option, veterinary-style option | Puppy, Science Plan Sensitive Stomach & Skin, Prescription Diet Metabolic | mid-to-premium; £22.49 |
| Pooch & Mutt | 20% | 2 of 4 | sensitive tummies & gut health, sensitive stomachs & gut health, best for sensitive digestion | Health & Digestion, Chicken & Beef Wet Dog Food Multipack, Calm & Relaxed | £14.24 – £16.00 |
What people in the UK ask, answered
Each answer is our summary of what the four assistants said.
What is the best dog food in the UK?
Forthglade was named most often, appearing in 27 of 55 answers and described as best overall. Lily's Kitchen was named as the best premium option in 20 answers. Harringtons was named as the best budget-friendly option in 18 answers.
What is the best dog food for puppies?
Royal Canin was named for puppies, large breeds and breed-specific options, and appeared in 18 of 55 answers. Lily's Kitchen Puppy and Purina Pro Plan Puppy were also named for puppies. Hill's Science Diet and James Wellbeloved were named for puppies as well.
What is the best moist dog food?
Forthglade Complete Wet Dog Food was named for dogs who prefer wet food or a softer texture. Lily's Kitchen Wet Dog Food was named for wholesome ingredients and picky dogs. Harringtons Complete Wet Dog Food was named as a budget-friendly natural choice.
What is the best canned dog food?
Assistants named Forthglade, Lily's Kitchen and Harringtons for wet and canned food, with answers quoting around £1.80 to £2.00 per 395g tray for Forthglade and around £1.50 to £2 per tray for Harringtons. The assistants did not single out one brand as best for canned food specifically. Forthglade was the brand named most overall for this category.
What is the best wet dog food?
Forthglade was named for wet food and budget-friendly dry food, and Lily's Kitchen was named for premium wet and dry options. Butternut Box was named for high-quality fresh wet food. Forthglade was the brand named most overall, in 27 of 55 answers.
What is the best British dog food?
Assistants named Forthglade, Lily's Kitchen, Harringtons, Burns and Pooch & Mutt across the answers. The assistants did not single out one brand as best for British dog food specifically. Forthglade was the brand named most overall for this category, in 27 of 55 answers.
What is the best dried dog food?
Forthglade was named for wet food and budget-friendly dry food, and Purina Pro Plan was named for everyday dry food and tailored nutrition. Burns was named for uncomplicated feeding and value-conscious owners. Forthglade was the brand named most overall, in 27 of 55 answers.
What is the best dog food for a sensitive stomach?
Burns was named for allergies or sensitive digestion, and James Wellbeloved was named for sensitive digestion or suspected food sensitivities. Pooch & Mutt Health & Digestion was named for sensitive tummies and gut health, and Butternut Box was named for sensitive stomachs. Hill's Science Plan Sensitive Stomach & Skin was also named.
What are the top 10 best dry dog foods in the UK?
Assistants named Forthglade, Harringtons, Burns, Purina Pro Plan, Royal Canin, Lily's Kitchen, James Wellbeloved, Hill's Science Diet and Pooch & Mutt across the answers. The assistants did not single out one brand as best for dry dog food specifically. Forthglade was the brand named most overall for this category, in 27 of 55 answers.
What is the best raw dog food in the UK?
The assistants did not single out a brand as best for raw dog food. Forthglade was the brand named most overall for this category, in 27 of 55 answers.
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How we count
We ask ChatGPT, Gemini, Perplexity and Google AI Overviews the questions people in the UK actually search for (15 for this category), asked from the UK, and read every answer: 55 answers here.
A brand scores when an answer recommends it. Its rank is the share of answers that named it. Shops, review sites and brands an answer warns against are not counted. Different spellings of the same brand are merged.
This is what the assistants said on 17 October 2026, not our own opinion: we do not test products. We ask again every month. Paid listings are labelled and never change the ranking. There are no affiliate links on this page.
The rankings and data are ours (© Vasukai). You are welcome to quote a ranking with a link to this page; copying the data in bulk or by automated means is not permitted.